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Leadership Teams - Chapter 2, Mission statement criteria

A MISSION STATEMENT MEETING THE FOLLOWING CRITERIA:

1. It contains answers to the following questions:

  • Who are we?

  • What do we do?

  • Who do we serve?

  • How do we do it?

  • Why do we do it?

2. Concise - Maximum three sentences

3. Use energy words.

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©, 1999, Center for Coaching & Mentoring, Inc.
Contact Matt Starcevich at matt@coachingandmentoring.com
Update: October 17, 2006